Finding a high quality and fully compliant UK B2B Data provider is crucial for business growth.

Here’s 3 major questions you need to ask your potential data provider to ensure you are getting the best possible UK B2B Data supply.

  1. How was your UK B2B Data sourced?

    UK B2B Data providers source data in a number of different ways but most use a scraped data source solely as their sellable or licensable data source. These are often marketed to businesses based on quantity – the more data available, the higher the chance of opportunity. What most of these data providers don’t tell you, is that anything up to 50% of the quantity of those scraped data sources can be outdated, inaccurate and lack contact-ability. And therefore, not really offering quantity in reality.

    Ask your future data provider, how do they source their data and if they can provide proof.

    Fact: Market Location’s main source of data is produced through tele-verification, we hire 90 call centre operators to call businesses on a 12 month cycle – a confirmation of contact info straight from the horses mouth, so to speak. Read more about that here

  2. Are you a GDPR and PECR compliant UK B2B data provider?

    This one is short and sweet – having a scraped data source alone does not make the data GDPR or PECR compliant. Why is compliance important? You are legally responsible for how you collect and process data — even if sourced from a third-party vendor. Anything from blacklisting and legal threats right through to destruction of brand and heavy financial penalties is the risk.

    Ask the data provider what they do to make their B2B data compliant.

    Fact: NO other UK B2B data provider has the protection and security assurance when it comes to compliance as Market Location. We have ISO 27701 accreditation locked in specifically for GDPR and we welcome auditors to assess our processes. We could not be more compliant if we tried. Transparency about compliance is crucial

  3. How is your UK data source managed?

    A lot of data providers offer technology as a route to analysing data performance and potential insights that apparently provide you with a shortcut to success. There are no shortcuts, only things done properly with care and attention. If you think of it this way, an AI model or CRM system in terms of functionality, can be incredible. But if you feed a Ferrari with vegetable oil, it’s not going anywhere!

    Ask the UK B2B data provider, what services they offer that complement their data provision. Then on the balance of the data quality based on the above, assess if your CRM or AI model would excel or fail.

    Fact: Market Location data is not vegetable oil!

So if you are serious about real business growth, helping your sales and marketing teams get the best possible chance and avoiding any nasty surprises, there’s only one thing left to do…

Call 01926 450 388 and we’d love to listen to you talk about what it is you need from your UK B2B data supply – we love talking about all things data! And there’s no pressure or obligation, we’d just ask for the opportunity to talk you through what we can do that aligns with what you’ve told us – simple, yet powerful and secure data solutions with no shortcutting.