The Client

Trophy Events is a premier provider of bespoke corporate hospitality packages, offering exclusive access to some of the UK’s most prestigious and sought-after events. Catering specifically to discerning business owners and high-level executives, the company is dedicated to crafting exceptional experiences that not only foster meaningful relationships but also drive substantial business value.

The Background

Trophy Events first started working with Market Location in 2022 when they faced challenges reaching the right audience of potential customers.

The Challenge

In his role as Managing Director, Scott faced the pressing need for a reliable strategy to generate high-quality leads and bolster the company’s sales efforts. Despite having explored various lead generation strategies in the past, they struggled to find a partner who could deliver both rich, high-quality data and tangible, measurable results.

Why Market Location?

Trophy Events had already built a trusting relationship with Paul from Market Location through previous data purchases, establishing a solid foundation of reliability. When it became critical to develop a robust lead generation strategy, selecting Market Location felt like a natural and strategic choice.

Key Decision Criteria:
• ROI and value for money
• Strategic support in lead generation
• Trusted partnership

The Solution

Scott and his dedicated team opted for Market Location’s sophisticated email marketing service, designed to drive high-quality leads through precisely targeted outreach. The self-service tool proved to be particularly advantageous, empowering Trophy Events to effortlessly build and manage their prospect lists.

“The email marketing product was the most appealing part of the offering. The self-service tool is great for building lists”

The Results

The partnership with Market Location has significantly transformed Trophy Events’ sales pipeline and overall performance. Key outcomes include:

• A marked increase in the generation of high-quality leads
• A notably expanded sales pipeline
• Greater success in closing deals
• Enhanced efficiency in telesales operation

As Scott stated, “Market Location effectively positions us in front of qualified prospects who are genuinely interested in our offerings.”

Trophy Events Recommends Market Location

When asked about the reasons he would recommend Market Location to other organisations, Scott highlighted three key factors:

  • An impressive return on investment that speaks for itself
  • A dedicated and supportive team that enhances collaboration
  • Exceptional value for money, making them an ideal partner for any business seeking growth

Client Testimonial

“Market Location has been a fantastic team to work with. They’ve played a key role in supporting our outbound sales efforts, and thanks to their help, we’re now winning new business on a daily basis.”

Scott, Managing Director